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World - Why Sustainability is a Strategic Business Imperative

Sustainability is the pathway to recovery and resilience.

The global phenomena of the Covid-19 pandemic is tangible evidence of how an imbalanced ecosystem can bring massive economic damage and social inequalities, putting millions of lives and businesses at risk. In the long run and, more importantly, the environmental divide and degradation of natural ecosystems pose a significant risk to the viability of the global economic system.

Countries and companies that depend on natural resources are consistently facing the risk of their depletion, supply-chain disruption and soaring input costs. The capability of business leaders to show resilience in securing supply chains, and the well-being of employees and stakeholders, is being tested – bearing witness to the imperative that natural ecosystems and the global commons underpin global economic stability, and humanity itself.

Against this backdrop, business as usual will not suffice. Companies must embrace change by integrating the UN Sustainable Development Goals (SDGs) into their DNA. In Indonesia, the SDGs have become the national development agenda by presidential decree. However, the old social contract and division of labour, where government is solely responsible for creating a sustainable environment, needs to be rewritten. Governments and businesses must be collectively responsible for putting green measures and sustainability at the centre of the economic recovery.

In navigating towards recovery, we at the Sintesa Group have devoted our business to sustainable excellence, focused on building value that is based on sustainability. As a strategic investment holding company, we simultaneously connect the dots regarding how to synergise our business model, product services innovation, codes of conduct, policies, value chain and employees.

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